Privacy Policy

Last updated: 25 September 2026

AJ HARLEY respects your privacy and is committed to protecting your personal information. This Privacy Policy explains what information may be collected when you use this website, contact AJ HARLEY or book a service, and how that information is used and protected.

Who we are

AJ HARLEY is a London-based personal styling and image consultancy.

For the purposes of UK data protection law, AJ HARLEY is the data controller responsible for the personal information covered by this policy.

For any questions about this Privacy Policy or how your information is handled, please contact:

Email: aj@ajharley.com
Website: ajharley.com

Information we collect

Depending on how you interact with AJ HARLEY, we may collect:

  • contact information, such as your name, email address and telephone number;

  • enquiry information, including anything you provide through website forms, email, social media or other communications;

  • booking and client information needed to arrange and deliver styling or image consulting services;

  • information you choose to share as part of a styling service, such as your style preferences, measurements, photographs, wardrobe information, lifestyle requirements or other information relevant to your brief;

  • mailing list information, if you choose to subscribe to news or marketing communications;

  • payment and transaction information relating to services you purchase;

  • technical and website information, such as your IP address, browser type, device information and information about how you use the website, where this is collected through cookies or analytics tools.

How we use your information

Your information may be used to:

  • respond to enquiries;

  • arrange consultations and appointments;

  • provide and personalise AJ HARLEY services;

  • communicate with you before, during and after a service;

  • process payments and maintain appropriate financial records;

  • manage the client relationship;

  • improve services and the website;

  • understand how visitors use the website;

  • send marketing communications where you have chosen to receive them;

  • meet legal, regulatory and administrative requirements.

AJ HARLEY will only use personal information for the purposes for which it was collected, unless there is a lawful reason to use it for another compatible purpose.

Our lawful basis for using your information

Depending on the circumstances, AJ HARLEY may process personal information on the basis of:

  • contract or pre-contractual steps, where information is needed to respond to a service enquiry, arrange a booking or provide a service;

  • consent, for example where you choose to join a mailing list or accept certain non-essential cookies;

  • legal obligation, where information must be kept or used to comply with legal or regulatory requirements;

  • legitimate interests, where information is reasonably necessary to operate and improve the business, communicate with clients or protect the website or business.

Who we share information with

AJ HARLEY does not sell your personal information.

Information may be shared with trusted third-party service providers where reasonably necessary to operate the business or provide a service. These may include providers used for:

  • website hosting;

  • email and communications;

  • appointment scheduling;

  • payment processing;

  • analytics;

  • client administration;

  • accounting, legal or professional support.

Some providers may process information outside the UK. Where this occurs, appropriate safeguards will be relied upon where required by law.

How long we keep information

Personal information is only kept for as long as reasonably necessary for the purpose for which it was collected, including to provide services, maintain appropriate financial records, resolve queries and meet legal obligations.

When information is no longer required, it will be securely deleted or anonymised where appropriate.

Marketing

AJ HARLEY will only send direct marketing communications where permitted by law.

If you have subscribed to receive marketing, you can unsubscribe at any time using the unsubscribe option included in relevant communications or by contacting:

aj@ajharley.com

Unsubscribing from marketing will not prevent AJ HARLEY from contacting you where necessary in connection with an enquiry, booking or service.

Your rights

Depending on the circumstances, UK data protection law gives you rights including the right to:

  • request access to the personal information held about you;

  • ask for inaccurate or incomplete information to be corrected;

  • request deletion of your personal information in certain circumstances;

  • request that the use of your information is restricted;

  • object to certain uses of your information;

  • request the transfer of certain information to you or another organisation;

  • withdraw consent where processing is based on consent.

To exercise any of these rights, contact aj@ajharley.com.

You also have the right to raise a concern with the Information Commissioner’s Office.

Cookies

This website may use cookies and similar technologies to make the website function, understand how it is used and improve the visitor experience.

Please see the Cookie Policy for more information.

Changes to this policy

This Privacy Policy may be updated from time to time to reflect changes to AJ HARLEY’s services, website, technology or legal requirements.

Any updated version will be published on this page with a revised “last updated” date.